Want to tell a story including tweets & commentary? Then try Storify, you can follow @SportsGeekHQ on Storify. Here’s an example surrounding the Jack Trengove suspension.
Harry has built a social media following over 6000 Twitter followers & over 5000 Facebook fans. It allows him to promote his causes & in this case his brother’s band Gasoline Inc.
Essendon did well with the #efctweetup hashtag created 488,562 impressions, 36,066 unique views from 341 Tweets. Want to collect data on your hashtags? This data was reported using Tweet Reach.
With the @AFL finals approaching you can now get a Twibbon to support your team. They have to be the biggest Twibbons we have ever seen, no little logo in the corner for the AFL!
Facebook Places – no longer What you’re doing but Where…
Facebook Places has been launched entering the world of geo-locational social networks. It should be noted that Facebook Places is not yet available in Australia.
Sports mini sites around events & signings will become another tool available to sports marketers. Like We Want Wade previously profiled Bring Back Cardinal does the same for Timberwolves fan favourite Brian Cardinal.
However, Channel 7 missed the mark understanding social media with the program.
Problems with execution include:
After the first break Hamish McLaughlin told everyone to join the conversation with the Twitter account @SuchisLifeBen
@SuchisLifeBen account not setup at the time, someone obviously setup the account on the night and collected 360 followers
They did not monitor the hashtags actually being used by TV viewers #suchislife #bencousins
For part 2 they obviously were not monitoring Twitter that closely and didn’t see the viewer backlash for delaying the start of Part 2 with a panel show
Additionally they rectified their hashtag to #suchaslifeben to further fragment the conversation
Kudos to the @AFL for using the #suchaslife hashtag to respond to the documentary but I think it would have been braver to engage the AFL fan base during the show.
For those who missed it here is a clip from Fox Sports.
And #BODSW is back! Thanks to people who asked where it was, especially after I quoted Jerry Seinfeld’s “Don’t break the chain” philosophy!
If you missed the Sydney (#scau) and Auckland (#scnz) SRG Conferences in July then you really did miss out!
Obviously the Australian & New Zealand sports markets have been inspired into action gauging on the interest & development in digital sports projects ramping up in the past month.
Congrats to Essendon who this week will host #efctweetup to get Twitter fans of the Bombers to unite. I will be watching to see how the event goes this Sunday.
Great use of Facebook Like button (AKA Social Graph) by the New Orlean Hornets – Honeybee Auditions.
Facebook changes Custom Tabs
Are you using Custom Tabs in your Facebook Fan Page? Well Facebook are changing the width of Custom Tabs to 520 pixels on the 23 August, make sure you have resized your custom tabs. Here is a quick run down from Facebook Developer’s blog.