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Posts Tagged ‘real-madrid’

Facebook changes, Tumblr, Federer, Bosh & #efctweetup

Best of Digital Sports World #11

And #BODSW is back!  Thanks to people who asked where it was, especially after I quoted Jerry Seinfeld’s “Don’t break the chain” philosophy!

If you missed the Sydney (#scau)  and Auckland (#scnz)  SRG Conferences in July then you really did miss out!

Obviously the Australian & New Zealand sports markets have been inspired into action gauging on the interest & development in digital sports projects ramping up in the past month.

Congrats to Essendon who this week will host #efctweetup to get Twitter fans of the Bombers to unite.  I will be watching to see how the event goes this Sunday.

New York Times gives Tumblr a big pump up, will it be the next big social media platform?  Follow Sports Geek on Tumblr.

For #scau & #scnz attendees who miss Dan Harbison (@danstwitter) from the Portland TrailBlazers you can catch him being interviewed by @rowshow from NACMA.

Detroit Red Wings are the latest team to release their own iPhone app.  What is your take on club/franchise based apps?

Chris Bosh (@ChrisBosh) may be 3rd fiddle in the Wade-James trio but he is “Master of his own domain” (and everyone else’s it seems).

Good article by @jeffespo linking live sport with social media activity with MLB.com.

This article from @Mashable definitely rings true after great tweets at the conferences “How to: Get Tweetable Moments from your Presentations”.

Great use of Facebook Like button (AKA Social Graph) by the New Orlean Hornets – Honeybee Auditions.

Facebook changes Custom Tabs

Are you using Custom Tabs in your Facebook Fan Page?  Well Facebook are changing the width of Custom Tabs to 520 pixels on the 23 August, make sure you have resized your custom tabs.  Here is a quick run down from Facebook Developer’s blog.

@SportConference tweets mashup

Wonder what was discussed at @SportConference?  Thanks to TweetStats & Wordle you can.

Quick Facebook Tip

Do you hate it when you try to add a link to an article on from your site or a news website but get a terrible image with the link?

Solution: Upload the photo of your choice and add the link in the caption!  As seen here by Real Madrid.

Video Clip of the Week

Like we need more evidence that Roger Federer is a freak!

For those who didn’t pick up the change @_SportsGeek_ has lost the underscores and is now @SportsGeekHQ

Thanks for returning, if you haven't signed up for the Sports Geek Newsletter please do.

Video recap of @SportConference

Sports Digital Marketing conferencesWith speakers from Real Madrid, NBA & Major League Soccer to name but a few the Sport Research Group Conferences in Sydney & Auckland were a massive success.

Don’t believe me?  Check out the video below to hear from delegates & some of the speakers involved.

Keep an eye on the SportConference channel on YouTube.

Follow @SportConference for updates from the conference and news for 2011.

Send out a Twitter testimonial what you loved about the @SportConference#scau or #scnz

If you want to link up with other delegates on Twitter then check out the @SportsConference/Attendees list.

Additionally if you want to connect with sports marketers then join these Linkedin Groups – Asia Pacific Sport Marketers or Sports Geek on LinkedIn.

Thanks to the speakers

  • David Kirk – Hoyts
  • Dan Harbison – Portland Trailblazers
  • Shane Harmon – Rugby World Cup 2011
  • Alistair Gray – British Swimming
  • Pedro Duarte Gonzales – Real Madrid
  • Kirsten Corio – NBA
  • Umberto Righetti – Sporting Pulse
  • Dennis Mills – Major Events International
  • Paul Barber – Vancouver Whitecaps – MLS
  • Eric Fernandez – Medialink
  • Ted Johnson – Minnesota Timberwolves & Lynx
  • Richard Burnett – Essendon Football Club
  • Chris Yates – Tennis Australia
  • Jeff Collard – Omnivex
  • Paul Paoliello – Mnet
  • Christine Stoffel – SEAT
  • Horden Wiltshire – Mnet
  • David Friend – Shared Services Solutions
  • Nigel Cass – Rugby World Cup 2011
  • Clare Wolfensohn – Rugby World Cup 2011
  • Daryl Macguire & Bindi Perkins – Populus
  • last but not least Sean Callanan from @SportsGeekHQ

Well done Simon

Congrats to Simon Arkright from Sport Research Group for a successful 2010 conference.  Connect with him on LinkedIn.

See you all in 2011.

Connect with Sports Geek on Twitter, Foursquare, Facebook & LinkedIn
Contact Sports Geek
to activate your sports brand & connect with your fans

Real Madrid: Developing a Global Mobile Strategy

Many delegates in Sydney for SRG Conference’s “Fan Engagement in the Digital Age” (aka #scau) were wowed by remarkable jaw-dropping numbers from Pedro Duarte Gonzalez as the Mobile Marketing Manager for Real Madrid.

Follow the Real Madrid on Twitter (@RealMadrid) and on Facebook.

Send us a Twitter testimonial what you loved about the @SportConference#scau or #scnz

Hashtag it #scau

“Fan & Participant Engagement in the Digital Age”

Star City Hotel, Sydney – July 13 & 14

Follow @SportConference for tweets on the latest from the sports digital marketing world.

Great lineup of speakers for 2 whole days at Sydney’s Star City.

Remember to hashtag it #scau

Next week in Auckland #scnz

Speakers from:

Hear how sporting organisations are utilising:

  • Real Madrid FC
  • Tottenham Hotspur FC
  • National Basketball Association
  • Portland Trailblazers
  • Minnesota Timberwolves
  • Rugby World Cup
  • Essendon FC
  • Tennis Australia
  • FIBA
  • British Swimming
  • Sports Geek
  • Web 2.0
  • Social networking for fan engagement
  • Facebook
  • Twitter
  • Web Video
  • Content for Mobile
  • Digital Signage
  • Mobile Applications
  • Sports Broadcast options
  • Sports Digital Rights
  • Social Media Analysis

Social Media & Charities, Facebook Changes & Real Madrid

Edition 2 of #BODSW, lets get cracking…

Harry O’Brien’s open letter to Barack Obama – great example from AFL footballer @Harry_O on how an athlete can use blogging & social media to achieve goals outside sport.  Here’s the Herald Sun’s take on Harry’s request.

NBA using social media to support charities – another way sports can engage fans using social media.

What You Need to Know About Facebook’s Recent Announcements – great recap from @GoSam on how you can use the latest Facebook changes for your web properties

Gold Coast – Do you like me?@GoldCoastFC quick to jump in on the Facebook changes to stir up new fan support for the AFL’s newest team.

Sport selling its soul to big market players – The Times [UK] looks at the money behind sport

How Social Media Is Changing Golf – report from the #140conf held in NYC on impact of social media on the Golf from @jasonpeck

Why you shouldn’t blame YouTube for removing all of those Hitler videos – interesting article on trying to solve the copyright problem that faces sporting leagues & digital rights holders as well as TV & movie studios.

Read the rest of this entry »

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