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NBA leading the way again – Virtual Jerseys

NBA Virtual Jerseys

Check out the latest post from the NBA Facebook Fan page (1.6M fans and counting), they are now offering Virtual NBA Jerseys as Facebook Gifts!

Awesome idea from the NBA as it allows Facebook users to send a digital NBA Jersey to a friend using Facebook credits.  To purchase simply go to the Facebook gift shop and search for NBA, there is a selection of team and player jerseys available.

We’d like to see the NBA release sales results on digital jerseys like they do for actual jerseys.   Could Facebook stars like Shaq, Bosh & Nash outshine big names like Kobe & LeBron who have shied away from the social media spotlight?

Want to learn more about leveraging your sporting organization or league using Facebook?
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